King Karl Gustav of Sweden found in the suites of the Grand Hotel the necessary rest and relaxation between the competition of the two Olympic Winter Games from 1964 and 1976. In 2007, the Italian “Palenca Luxury Hotels” acquired Innsbruck’s most important hotel. Extensive renovation and expansion works took place in 2009 and 2010.

Since its establishment in 1869 as the first tourism and social address, the Grand Hotel Europa has characterised the life of the provincial capital Innsbruck.

• 1869: Schreiner & Klaisner found Grand Hotel Europa
• 1883: Baroque Hall built by the architects of Bavarian King Ludwig II
• Ludwig II, builder of Neuschwanstein Castle: “This is the most beautiful place in Innsbruck to celebrate festive events.”
• 1920’s/30’s: Start of modern tourism
• 1945: Hotel blaze
• 1964 and 1976: Amongst other guests at the Olympic Winter Games in Innsbruck: King Karl Gustav of Sweden
• July 2007: Italian “Palenca Luxury Hotels” (Palenca Brothers) acquire the Grand Hotel in Innsbruck
• 2008: Renovation and expansion works; lobby, bar and reception area already completed
• 2010: Refurbishment of 105 new design double rooms